ADVERTISING

2800mm x 3600mm P6 LED screen

Outdoor advertising is one of the fastest growing advertising sectors, outpacing other forms such as print, TV and radio. Much of this growth can be attributed to the introduction of digital billboards which bring many benefits that aren’t found in other mediums.

When it comes to advertising, LED screens allow flexibility, customization and easy content manipulation as opposed to the costly process of redesigning and re-installing conventional signs.

This provides a major advantage over competitors using static mediums as it shortens the lead time to market, and allows messages and promotions to be changed tactically in order to maximise your ROI by loading and changing your digital assets in real time.

maximum exposure

Gain maximum exposure to more than
30,000 vehicles passing by daily

Passing Vehicles Daily

local demographic

The immediate surrounding areas are above average income earners within the state of Queensland (16.5% earning $156,000 or more per year vs 15.3% QLD avg).

Avg age of 34 which is lower than QLD avg of 37.4 – Younger demographics are more likely to go out and spend.

billboard advertising facts and figures:

of Australians notice Outdoor Advertising each month

0 %

say brands on billboards stand out

0 %

of Australians see Billboards every day / several times a week.

0 %

of Australians have seen billboards in the past week

0 %

of people believe Billboards bring new products to their attention.

0 %

Source: ooh!, Neuroscience 2011, The Seed, How we really travel 2009 | MOVE data 2013, Ppl 14yrs+ | Nielsen CMV Survey 1, 2013

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